Highlander Podcast

History of Gear: Colin Berg, Brand Historian @ Eddie Bauer | Highlander Podcast

August 17, 2021

On this episode of the History of Gear, we talk with Colin Berg, Brand Historian for Eddie Bauer. We talk about how the 100-year-old brand has the led the way preserving it’s history, the power of archives to brand authenticity and the opportunity for brands to work together to preserve industry stories.

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https://opdd.usu.edu/podcast

The Highlander Podcast is sponsored by the Outdoor Product Design & Development program at Utah State University, a four year, undergraduate degree training the next generation of product creators for the sports and outdoor industries.

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